Wednesday, January 16, 2013

Tire Tales

Some folks have asked about the origins of the Rock 'n Road tire.  For those of you who haven't watched the video we put together, here you go.


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Bruce always gives credit to Joe Murray for designing the tire, but those of you who were born too late to be familiar with the legend of Joe Murray should do a little homework.   Joe Murray is a mountain biking legend, both as a rider and a designer, who also happens to be a very pleasant guy. 

For more Joe Murray info, you can check out the following links:

    -Adam at Bicycle Industrial Complex published a letter from Joe recently in which the Rock 'n Road story is told in the larger context of the 29er trend.  

    -Over on Cycloculture you can find a nice recent interview with Joe.

Now that you know all about the legendary man behind the rubber, does it make our tires more desirable?  Well, the pedigree doesn't hurt.  But really, these tires speak for themselves.  Come check 'em out at the Grasshopper this weekend.   


1 comment:

  1. ¡Great job! Thanks for bringing this awesome tire back to life. I am sure I am not the only one out ther that would LOVE to see it in 650B as well. I would buy a set in a blink

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